Use this free character counter to instantly check the character count of any text — with and without spaces. Ideal for writers and creators who need to stay within the character limits of Twitter, Instagram, TikTok, YouTube and other platforms.
Character limits catch you out at the worst moments — you've written a great headline, pressed publish, and it gets truncated. Or you're writing ad copy with a strict 25-character limit and you're constantly having to guess whether you're over. This tool removes the guesswork and shows you the count in real time.
Paste in anything — a caption, a headline, a tweet, an email subject line, an ad — and you instantly see the character count, word count, and sentence count. No account, no setup, just paste and check.
Step 1 — Paste or type your text. Drop whatever you're writing directly into the box. The counts update instantly as you type or edit, so you can see the impact of every change you make.
Step 2 — Check the count against your platform limit. Instagram captions allow up to 2,200 characters, Twitter is 280, YouTube titles are 100, and most ad headlines are 25-30. If you're not sure of the limit for your platform, check the title or caption length checker tools for specific guidance.
Step 3 — Trim until you're within the limit. If you're over, look for redundant words first — adjectives that don't add meaning, phrases like 'in order to' (just use 'to'), and anything that's already implied. Shorter usually reads better anyway.
Not checking ad copy before submitting. Most ad platforms — Google Ads, Facebook Ads, Twitter Ads — have strict character limits on headlines and descriptions. Submitting copy that's even one character over the limit means the ad gets rejected. Checking takes seconds and saves a frustrating rejection.
Forgetting that spaces count. Spaces are characters. 'Hello world' is 11 characters, not 10. This catches a lot of people out when they're working right up to a character limit.
Ignoring sentence and word counts. Readability matters beyond character count. A sentence that's 60+ words long is hard to follow. The sentence count in this tool helps you spot when you've let a paragraph run on too long.
Yes — spaces count as characters on every platform. When you're working close to a limit, remember that every space between words is adding to your total count.
280 characters per post. URLs are shortened by Twitter to 23 characters regardless of their actual length, so a long link won't push you over the limit by as much as you might think.
YouTube titles can be up to 100 characters, but titles over 70 characters often get cut off in search results and suggested video feeds. Keeping titles under 60-70 characters is usually the safer choice.
Yes — emojis typically count as 1 or 2 characters depending on the emoji and the platform. Some complex emoji can count as more. When in doubt, check with this tool after adding them.
Every major platform enforces character limits. Exceeding them means your text gets cut off — hiding your key message or CTA. Knowing the exact character count of your copy before publishing ensures it displays exactly as intended on every platform.