📍 Niche Positioning Worksheet


💡 Example Usage

InputBroad: fitness / Angle: strength training with no gym equipment / Audience: new parents with no time to go to the gym

OutputA niche-down formula, positioning statement, "only" test, competition density questions, and a validation checklist.

Frequently Asked Questions

What if I can't pass the "only" test?

Narrow your angle or audience further until the combination becomes rare. Being the "only" creator for a smaller, well-defined group beats being one of thousands in a broad niche.

Isn't a narrow niche limiting long-term?

A narrow niche is easier to grow from because it's easier to be discovered and remembered. You can always broaden later once you have an established, loyal audience.

How much competition is too much?

High competition isn't automatically bad if you have a genuinely different angle. The risk is high competition combined with an identical angle and audience — that's when differentiation becomes essential.