Enter your product price and number of sales to see a direct comparison of Etsy and Gumroad fees, and which platform puts more money in your pocket.
⚠️ Etsy fees based on UK rates. Gumroad payment processing approximated. Verify current rates before making platform decisions.
Both platforms let you sell digital products, but they have different fee structures and audiences. Etsy charges a listing fee (£0.16), a 6.5% transaction fee and a payment processing fee (4% + £0.20 for UK sellers). Gumroad charges a simpler flat 10% on every sale plus payment processing.
At lower price points (under ~£10), Etsy's fixed £0.16 listing fee plus fixed £0.20 payment processing makes Gumroad relatively cheaper. At higher price points, Gumroad's higher flat percentage starts to cost more in absolute terms. This calculator shows you the crossover point for your specific price.
Beyond fees, Etsy offers built-in marketplace traffic (buyers actively searching for products), while Gumroad requires you to drive your own traffic. If you already have an audience, Gumroad's simplicity often wins.
Etsy gives you marketplace discovery — buyers come to Etsy looking for products. Gumroad works better if you have your own audience (newsletter, social media) because you drive the traffic yourself. The fee difference is secondary to which platform actually gets you more sales.
Yes. Many creators list on both. Use Etsy for marketplace discovery and Gumroad as your direct checkout for your audience. Just make sure your Etsy listings don't violate any exclusivity terms if you're also listed elsewhere.
Gumroad handles digital VAT compliance for EU and UK customers automatically — they collect and remit VAT on your behalf. Etsy also handles digital VAT for most regions. This is a significant advantage of both platforms over running your own checkout for international sales.
Both support PDFs, templates, presets, ebooks, audio files and video downloads. Gumroad also supports memberships and software licences natively. Etsy is stronger for design assets, printables and craft-related digital downloads where Etsy's buyer base is already looking.