Generate dozens of high-performing hooks for any topic to stop the scroll and boost retention.
Test all of them. After 6-10 videos with different hook styles, compare your 30-second retention rate in YouTube Analytics. The style with the highest retention is your best hook type.
Yes — the strongest hooks often combine two styles. A bold statement + curiosity gap is powerful: "Most YouTube advice is wrong. (bold) Here's the one thing that actually matters. (curiosity)"
Always — your thumbnail creates an expectation and your hook must immediately fulfil it. If your thumbnail says "I quit YouTube" then your hook should start with that story within seconds.